What does sustainability mean at nossa Familia?
Sustainability is both the result and the foundation of approaching every aspect of our business with care, and treating everyone involved in our supply chain as part of our family—”Nossa Familia” in Portuguese. We don’t treat ‘sustainability’ as a buzzword; we go back to the root of the word: the ability to sustain. How do we make it more likely that our farms, our relationships, our places, and our business overall will continue into the foreseeable future in a positive way?
At each step in the coffee cycle, our decisions are made with sustainability in mind. Sustainability is embedded in our treatment of the environment, our relationships with producers and the fair price we pay for their coffee, and comes through in how drinks are served in our cafés. We strive to produce specialty coffees in a way that has a positive impact on our world. Our holistic approach to sustainability touches every part of our business—from the farmers to you.